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Personal Branding for Musicians and Artists – Using Your Unique Gifts to Connect With Your Audience

One of the most important tools for advancing a career in the creative world is the use of a personal brand. Once the domain strictly of commercial enterprises, the principles of branding are now used successfully by individuals who want to clearly communicate why they are the best person to provide a service to the audiences they want to reach. The same principles that have made Steinway “the finest pianos in the world” and Nike products for athletes who “just do it” can be applied to musicians and artists who want to distinguish themselves from their peers.

 

Creative Personal Branding – Find Your Brand in 4 Easy Steps

One of the most important tools for advancing your career is defining and using your personal brand.  A brand is your vision of who you are and what you do for your audiences.  It is a message that distinguishes you from your competition by expressing what makes you unique and memorable, so that your target audience connects with you emotionally and wants to work with you.
Defining your personal brand is simple using this four-step process:

Why I Love Networking

Learn why I love to network and how networking can help you take your life and career from “good” to “great”. I have the best job.  I get to meet fascinating, motivated, talented, creative people and through my work, I am able to help them go from good to great. That is why I love to network. Over the years, …

Set Your Intention: The First Step to Making Your Dreams Happen

Experience the power of setting an intention for yourself in order to make your dream a reality! In my last post on Career Paths, I encouraged you to experiment with your possible selves and explore the different career possibilities that might exist for you.  There will come a time when one of these options feels right.  That’s the moment to …

Meet Astrid Baumgardner: My authentic self and perfectionism

I discovered coaching after a traumatic life experience—a sudden and nearly fatal illness— that altered my concept of a fulfilling life. After several surgeries and a month in the hospital, I could barely walk or talk. Yet something inside me knew that I was going to be okay. With an unfailing sense of the positive, a lot of hard work and determination, together with incredible support from family and friends, I regained my health. I realized that I had been given the opportunity to create the life that I always wanted. This led me to discover that I had a mission to inspire and empower others to find and live their authentic selves and I have been coaching ever since.

10 Top Tips For Building a Successful Career

Building your career is exciting because it provides an opportunity to shape your life in the way you want. It can also be scary when you do not know what it is that you want to do and when you are not sure how you can make a living. The more you are in charge of your process, the better you will feel. So here are my top 10 tips to help move you forward as you create your career.

How to Maximize Your Productivity in 5+ Steps

How often do you feel completely overwhelmed by all the things that are on your plate both at work and in your personal life? Wouldn’t it be great to have a system that would help you organize your projects in such a way that you knew what to do and could get through your tasks with ease and confidence? 

Here is a simple 5+step process that can get you out of overwhelm and make you more productive and effective.

How to Set Priorities – 3 Steps For Taking Control of Your Time

If you are like many people, you are juggling a lot of things: your career or school, creative and personal development activities, your relationships, your health and wellness-not to mention having some fun once in a while! And when you have a lot to do, it is often hard to know what to do first. Moreover, if you spend most of your time in one area like your career or school, you may be feeling out of balance and resenting the fact that that you do not have time for anything else. You start to view time as your enemy and you find that your energy is sapped and your feel even more out of control. The key to getting yourself out of this cycle is to change your relationship to time and learn how to manage yourself around time.